Business cases

Outsourcing export activities

How can we export successfully without having (or needing to have) the necessary knowledge and time?

The client: A food manufacturer has been succesful in selling its own brand and under private label for several years. Export to neighbouring countries is going well, but there is insufficient knowledge and time for export to distant markets. However, some of these distant markets are interesting for the company.

The question: How do you take advantage of new markets, without needing to give them the highest priority?

The TEN solution: Outsourcing (part) of the export business is not a very widespread practice within the food industry. Nevertheless, these activities can be successfully outsourced, provided that clear arrangements are made about the process, distribution regions and internationally active customers. It is vital that, despite the fact that this is not the company's core business, these export activities are supported by all disciplines, from management to customer service, production, etc.

The result: TEN is currently researching market possibilities outside Europe for this client, through the use of existing distribution channels where possible.